Marketing to Your Existing Customer Base

Taking Inventory. What types of products and/or services does your company sell? Many companies sell one or more products and/or services; how well do you know your business? Starting with a basic list or categorizing products/services will help you get organized and add clarity when developing a new base marketing strategy. Once your list is… Continue reading Marketing to Your Existing Customer Base

Eight Rules of Successful Online Collaboration

You are going to launch your new product tomorrow. But, the campaign master plan is on your marketing manager’s laptop and she’s not present at the moment. The marketing budget figures you urgently need were emailed to you after last night’s WebEx, but it is buried in a large amount of inbox content that arrived… Continue reading Eight Rules of Successful Online Collaboration

Webinar Tools: The Right Room Size for Your Budget

Are you in search for the most popular and highly recommended webinar tools for you small business? Are you badly in need of an easy-to-use and affordable webinar application that is capable of handling more than a thousand attendees per session at different locations? Then you just have brought yourself to the first step of… Continue reading Webinar Tools: The Right Room Size for Your Budget

The Potential Advantages of Web Conferencing for Use in Training Pharmaceutical Field Personnel

Pharmaceutical companies typically hold between 3 and 4 meetings for field personnel per year to update sales and marketing strategies, bring new products to market, re-certify personnel on compliance and regulatory practices, and potentially to roll-out new hardware or software for sales force productivity. These meetings typically coincide with the quarters of either the calendar… Continue reading The Potential Advantages of Web Conferencing for Use in Training Pharmaceutical Field Personnel

Halve Sales Training Costs and Increase Sales Performance With Existing Technology

The idea of sales training being deliverable in bite sized chunks for a dispersed audience who could join from anywhere at any time, seems to offer huge benefits, however, there are some obstacles to overcome. Teleconference training and webinar use began to gather momentum about ten years ago. Several awful experiences of webinars run by… Continue reading Halve Sales Training Costs and Increase Sales Performance With Existing Technology

WebEx MeetMeNow – What Can I Do With It?

If you have purchased WebEx’s MeetMeNow and want to learn a little more keep reading. There are so many feature of the leading online meeting software I’ll discuss only a few of the most popular. Learn of features like impromptu meetings, integrated audio and geographically diverse meetings. WebEx’s MeetMeNow holds up to 15 attendees per… Continue reading WebEx MeetMeNow – What Can I Do With It?